Case studies

Project Background

As the Middle East’s largest integrated exhibition hub, ADNEC Centre Abu Dhabi is committed to elevating visitor experiences and commercial value through technological innovation. However, traditional printed posters faced critical limitations: high replacement frequency, static content with low engagement, poor visibility under varying lighting conditions, and non-recyclable materials generating waste. To address these challenges, ADNEC partnered with QSTECH to replace outdated printed ads with high-brightness LED display solutions, establishing a new benchmark for intelligent, sustainable visual communication.  

Outdoor Solutions: 24/7 High-Impact Visibility

1. Perimeter LED Screens

· IP65-rated ruggedized displays: Withstood Abu Dhabi’s extreme heat and sandstorms while delivering 24/7 uninterrupted operation.  

· Modular design: Enabled swift maintenance and dynamic content updates, maximizing brand exposure.  

2. Mega-Curved Parking Lot DOOH Display

· Sunlight-Readable Clarity: 10,000nit brightness, Guaranteed crystal-clear visibility even under direct sunlight.  

· Chip-level voltage regulation: Slashed power consumption while maintaining premium image quality.  

 Indoor Solutions: Immersive Experiences, Enhanced ROI

1. Indoor LED Advertising Displays

· Dual Power, 15% Less Energy: Precise independent voltage control through RGB chips minimizes energy loss at the chip level.

· Easy Installation & Space-Saving: Features standard wall-mounted installation that fits flush against walls without complex steel structures, reducing both time and cost.

2. Hallway & Entrance Displays

· Seamless ultra-narrow bezel LED screens

Results: Sustainability Meets Profitability 

· Sustainable branding upgrade: Eliminated printed material waste while attracting premium advertisers with dynamic digital content.  

· Cost efficiency: Transitioned from high-frequency printing costs to a one-time investment + low upkeep model. Annual operational costs dropped through energy savings, zero material replacement, and minimal maintenance.  

Conclusion

ADNEC Centre Abu Dhabi’s transformation demonstrates the revolutionary value of LED display technology in commercial spaces. 

QSTECH remains committed to empowering global clients with scenario-driven innovations and eco-conscious solutions, driving sustainable brand growth.